Actionable B2B strategies for modern revenue teams
Sarah Mitchell 
From Olive Green to Gold: The Evolution of the Oval Office as a GTM Power Symbol The Oval Office isn’t just where the president of the United States signs bills or meets foreign dignitaries. It’s the most iconic workspace in the world—a living artifact of leadership style, power signaling, and personal brand. And for growth-minded … Read more
Walmart Warns: Rising Fuel Costs Could Drive Up Store Prices—Here’s What Sellers and Shoppers Need to Know By B2B Pulse Staff If you’ve been keeping an eye on your supply chain costs, you know fuel isn’t just a line item—it’s a pulse check on profitability. And when the world’s largest retailer feels the pinch, the … Read more
Securing The Internet’s Humanity: Why AI Impersonation Is the Next Frontier of Digital Trust The internet is broken. Not in the way we usually talk about—slow speeds, clunky interfaces, or data breaches. It’s broken in a much more fundamental sense: we have lost the ability to tell humans from AI. And if we don’t solve … Read more
Why ‘Wax Heads’ Matters: The B2B Playbook for Building Genuine Human Connection Let me tell you a story about the last truly great B2B interaction I witnessed. It wasn’t a perfectly timed email sequence. It wasn’t a hyper-targeted LinkedIn ad with a 7x ROAS. It was a conversation—raw, unscripted, and completely human. Two revenue leaders, … Read more
Manhattan’s Congestion Pricing Experiment: Why the Skeptics Are Eating Crow If you’ve ever sat in gridlock on the Brooklyn Bridge, watching a yellow cab inch forward while your morning meeting slips away, you know the feeling: America’s cities are choking on traffic. From Los Angeles’s 405 to Atlanta’s I-285, from Boston’s Storrow Drive to Chicago’s … Read more
Inside Jamie Dimon’s Candid Take on AI Job Losses, Reskilling, and the “Inartful” Comment That Went Viral How JPMorgan’s CEO is approaching the AI revolution—and what revenue leaders can learn from his playbook. If you’ve spent any time in B2B sales or GTM leadership over the past 18 months, you know the AI debate is … Read more
Tantrums Took Over Our Home Until One Book Gave Us a Blueprint That Actually Worked When your bubbly, easygoing toddler suddenly transforms into a floor-throwing, screaming force of nature, the panic hits fast. Every parent knows the feeling. You try everything—pleading, timeouts, distraction, even bribery—and nothing sticks. That’s exactly where I found myself when my … Read more
Why Our Best Family Vacation Cost Almost Nothing (And How You Can Do It Too) The GTM Playbook for Stress-Free, Budget-Smart Family Travel As a revenue leader, you know that efficiency isn’t just for sales pipelines—it applies to everything, including how you spend your time and money on vacation. In April, my husband and I … Read more
The Battle for AI Supremacy: How Meta, SpaceX, and OpenAI Are Racing to Define the Next Generation The technology landscape is undergoing a seismic shift. As companies like Meta, SpaceX, and OpenAI jockey for position in what many are calling the most consequential technology race of our lifetimes, we’re witnessing a battle not just for … Read more
From Battlefield to Backyard: How US Special Ops Veterans Are Teaching Ukrainian Civilians to Save Each Other The brutal reality of modern warfare doesn’t discriminate between soldier and civilian—and the survival skills needed have changed forever. When Mark Antal and Christine Quinn Antal founded Task Force Antal, they didn’t expect to be training apartment dwellers … Read more